Home » Academics » Majors » Sport and Recreation Management

Sport and Recreation Management

Prepare yourself for a career in recreation management or the world of professional sports.

Whether you are interested in working sports marketing, promotions or management for a professional team, launching your own commercial recreation enterprise, or facilitating sport or adventure program activities, the Sports and Recreation Management degree program will give you the strong business background needed to prepare for career opportunities in this diverse field.

The sports and recreation management industries are rapidly expanding, and with that growth comes an increasing need for professionals to plan, market and manage teams, facilities and recreational programs. Today’s job market seeks qualified professionals with specific business and industry skills as well as field experience.

The Sports and Recreation Management degree curriculum provides students with a well-rounded business background and an opportunity to develop skills in multiple aspects of the sport, recreation and leisure industry. Students in the Sport and Recreation Management program will declare either a Sport Management track or a Recreation Management track then choose any three courses from a list of six or more courses.

Sport Track:

  • Principles of Coaching
  • Commercial Recreation
  • Applied Learning Theories for Movement and Play
  • Sport Sales and Sponsorships
  • History of the Modern Olympic Games
  • Sports Security Management
  • Governance of Sports and Athletics

Recreation Track:

  • Economics of Sport Tourism
  • Facilitation of Leadership Activities
  • Commercial Recreation
  • Applied Learning Theories for Movement and Play
  • Outdoor Recreation
  • Resort Recreation
  • Municipal and Non-Profit Leisure Services
purple Inquire About Keystone graphic
Blue Visit campus graphic
orange Apply to Kestone College graphic


A Sport and Recreation Management minor can help focus or complement your degree and give you an advantage in the workplace or graduate school.

Real World Experiences

Students studying sport and recreation management gain invaluable experience with a 400 hour senior internship. Our Sport & Recreation majors have interned at some great locations including Disney’s Wide World of Sports in Florida, Pocono Raceway, the Washington Red Skins, and the US Olympic Training Center in Colorado.

S.M.A.R.T. Club

Your Career in Sport and Recreation Management

The sport and recreation management industry is rapidly expanding. With that growth comes an increasing need for professionals to plan, market, and manage teams, facilities, and recreation and leisure programs. Careers in the sport and recreation management field are limitless and can include anything from sports program management and marketing to coaching and teaching.

  • Athletic administration of college, professional or amateur sport
  • Sport marketing
  • Sport communication and media
  • Camp administration
  • Resort activities and recreation
  • Sport governance
  • Sport tourism
  • Coaching, scouting and sport officiating
  • Federal, state and municipal park operations
  • Military recreation and fitness management
  • Youth program management
  • Special events and promotion
  • Campus intramurals and recreation
  • Health and fitness management
  • Adventure program management

Curriculum Guide

Curriculum Guide for the Sport and Recreation Management B.S. Degree

Semester 1   

  • College Writing I
  • First Year Seminar
  • Intro to Sport & Rec Mgmt.
  • Tech Elective: (PC Office Applications or higher)
  • Quantitative: (College Mathematics or a higher level MATH)
  • Critical Reading 0/2

Semester 2                        

  • Speech Communication
  • College Writing II
  • First Aid & Safety
  • Program Dev & Planning
  • Arts & Humanities Elective

Semester 3                        

  • Facilities Management
  • Sociology of Sport
  • Written Communication
  • Managerial Accounting or higher
  • Gen Ed Elective:
  • Social & Cultural Elective

Semester 4                        

  • Economics of Sport & Rec
  • Sport Communication
  • Curricular Elective 3000+
  • Scientific Literacy
  • Minor/Free Elective

Semester 5                        

  • Legal Issues in Sport & Rec
  • Sport Promotion & Marketing
  • Curricular Elective 3000+
  • Social & Cultural Elective
  • Arts & Humanities Elective

Semester 6                        

  • Moral: Ethics in Sport & Rec
  • Sport Business Practices
  • Organizational Behavior or Leadership Strategies
  • Curricular Elective 3000+
  • Minor/Free Elective
  • Field Experience Prep

Semester 7                        

  • SRM Internship I
  • Curricular Elective 3000+
  • Gen Ed Elective
  • Minor/Free Elective
  • Minor/Free Elective

Semester 8                        

  • SRM Internship II
  • Senior Seminar
  • Minor/Free Elective
  • Minor/Free Elective
  • Minor/Free Elective 3000+

Updated: October 2017

Disclaimer: The courses listed below are a sampling for marketing purposes only. Students should consult the College catalog and their academic advisor for course selection and degree progress. Students will work closely with an academic advisor to select courses and/or academic minors that fit their interests, as well as with Career Services for career goals. While the academic advisor assists the student in planning his/her curriculum, the student is ultimately responsible for meeting the requirements of the curriculum selected.

College Catalog

See the official college catalog for all course descriptions and degree requirements.

Hands on Experience

Study Abroad

You can explore your academic goals in an international setting and global environment. The experience of living in a new country will build your self-confidence, add valuable skills to your tool box, and will alter how you view yourself, the world, and your own country.

Internships and Field Experiences

Not all education happens in the classroom. Internships and other field experiences give students the opportunity to learn through direct hands-on experiences outside of the classroom with a real world experience in the field.

Undergraduate Research

The process of research and discovery while working with a faculty mentor enriches the learning process and creates positive attributes which will last a lifetime. Undergraduate research encompasses both traditional research and creative endeavors.

You belong at Keystone.

Get Started Today.