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Event Planning minor

Event planning is one of the fastest growing occupations and continues to grow. The event planning minor offers students an in-depth knowledge of the specialized field of event planning. The integrated minor covers topics such as communications, information technology, finance, leadership, marketing, public relations, and recreation.

Students will acquire an understanding of the role and purpose of event planners within various venues and multiple discipline’s and learn the techniques and strategies required to successfully plan various events.

Career Opportunities for Event Planners

Meeting planners have found jobs in the following areas:

  • Religious
  • Grantmaking
  • Civic
  • Professional
  • Accommodations including hotels and motels
  • Public and private educational services

Event Planning Minor – Course Options

An event planning minor consists of a minimum of 18 credits and requires one 1000-level course and two 3000- and/or 4000-level courses. The remainder may be chosen from current discipline course offerings at any level and are determined by the student and academic advisor.

  • Introduction to Hotel and Restaurant Management
  • Public Relations
  • Meeting and Convention Management
  • Resort Recreation

3000-level electives – Choose any two courses from the list below (one must be from a 3000-4000 level):

  • Individual and Business Taxes
  • Marketing
  • Personal Finance
  • Advertising and Sales Promotion
  • Sales and Relationship Building
  • Business Ethics
  • Consumer Behavior
  • Strategic Marketing
  • Mass Communication
  • Professional Speech
  • Health, Safety, Security
  • Web Programming I
  • Team Building
  • Leadership and Strategies
  • Social Psychology
  • Sociology of Diversity
  • Program Development and Planning
  • Legal Issues in Sport
  • Sport Tourism
  • Commercial Recreation
  • Municipal and Non-Profit Leisure Services

Students may not minor in their major field of study and must declare their minors prior to registering for GRAD audit at graduation. Consult the program coordinator to determine if additional minors are available. The College does not guarantee the availability of all courses necessary for all minor options.

Keeping the Keystone Promise

Our pledge that within six months of graduating from Keystone College you will have received at least one job offer or been accepted into a transfer or graduate program.