eSports and Gaming Management, B.S.
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Overview
The eSports industry is now $180 billion – and growing. With careers in marketing, sales, finance, analytics and more, the industry is looking to hire people who combine traditional business skills with an understanding of all things gaming. This program will prepare you to be a leader in the field of eSports management by providing a robust business background with a focus on the business of eSports.
Keystone’s eSports and Gaming Management degree, co-created with Unity Technologies, combines business fundamentals and gaming industry expertise, and offers flexibility, innovative engagement and industry-wide opportunities.
Hybrid Program Benefits
This program includes online courses as part of the curriculum through our partnership with Rize. These online courses offer students cutting-edge curriculum, greater scheduling flexibility, access to nationwide experts in the field, and access to even more resume-ready skills.
In this program, you will:
- Learn to to critically analyze and evaluate games as well as their themes, mechanics, and other components
- Apply principles of marketing, sales and distribution to the specific conditions of the games industry
- Understand the history and cultural significance of games and eSports
- Prepare for success in a range of business roles within the eSports and Games industry.
- Work hands-on with real eSports and gaming companies to solve various logistics and marketing challenges
Giant Careers for eSports Professionals
The number of eSports jobs grew over 185% between 2018 and 2019, over 150 times the national average job growth. This spike has fueled job growth throughout the industry, and increased the demand for a variety of business professionals. Companies such as Blizzard, Activision, Amazon, Razer, and Twitch are are interested in business professionals with a solid understanding of the nuances of the gaming industry.
Operations Director
Consistently communicate with internal and external end users to deliver business processes, and executive directives.
$142,000
Median salary
Creative Lead
Conceptualize, design, and execute vision for sales, marketing, video and social campaigns for eSports teams and brands.
$105,139
Median salary
Sales Manager
Execute effective corporate sales calls and presentations to meet established sales objectives.
$72,500
Median salary
Curriculum
Some courses in this program are taught virtually through Rize Education.
Course Requirements
In addition to a strong foundation of business, accounting, and communications, students complete eSports courses dedicated to providing you the knowledge and experience needed to be an eSports and gaming management professional. These courses include:
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- SRM 1115 Intro to eSports management
- SRM 2110 Intro to Games
- SRM 3195 Convention, Event, Trade Show Planning
- SRM 4150 Distribution of Games
FAQs
Do I really need a degree to work in eSports & Gaming?
No, but you may need one to get hired, and having a degree in eSports and Gaming Management provides a massive advantage in earning potential and salary. People with a bachelor’s degree also have a 50% lower rate of unemployment, and on average they make an additional $630,000 to $900,000 over their lifetime, even more in high growth fields like this one.
Was this program really created with Unity?
Yes! The only way to make sure our program gives you the skills you need to get hired and teaches you to work through real-world problems that actually matter is to partner with the people out there who are actually doing it. Our collaboration with Unity means that their multi-billion-dollar expertise is reflected in everything you’ll study here.
What will my career look like?
eSports & Gaming are huge, so you’ll have tons of options, but most students discover which piece of the puzzle they have a passion for by their 2nd or 3rd year. If you have a passion for eSport tournaments, it may be launching leagues or managing teams to victory. If you want to create the next gaming megahit, you may point to gaming administration. As an eSports and Gaming Management grad, the high-paying possibilities available to you are essentially endless.
What does live class optional mean?
Flexibility. Optional live sessions mean our courses can be completed asynchronously, but you will still have the ability to attend live sessions with your instructor. Many students prefer learning that comes with live interactions, while other students love the flexibility of doing them whenever they fit into their schedule.
What is a flipped classroom?
Who will be in my class?
This major is part of an exclusive partnership between Keystone College and Rize Education, which means you’ll be learning with students from your campus, as well as students from a selective consortium of schools across the country. The goal is to help you begin building a national network of people in your industry before you’ve even graduated.
Program Goals
- Apply knowledge of core business concepts within the context of eSports and gaming management.
- Demonstrate professional communication skills within the context of eSports and gaming management.
- Demonstrate decision-making skills by employing technology, teamwork, and critical thinking.
- Evaluate the complex eSports environments relating to ethical, legal, and social implications.
Contact
Ryan Novitsky
Program Director
570-945-8233
ryan.novitsky@keystone.edu
Program
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