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DATE: 5/18/2023

POSITION: Admissions Counselor

DEPARTMENT: Admissions

REPORTS TO: Director of Admissions

PURPOSE: Supports the work of the Enrollment Division by recruiting students, managing and implementing an effective recruitment strategy in a defined territory. Assists the Director of Admissions in representing the admissions office to various campus constituencies.


  • Represents the College at job fairs, education fairs, and other community events to generate positive lead flow.
  • Travels regionally 8-10 weeks during fall semester, and 3-4 weeks for spring recruitment (minimum).
  • Maintains a travel schedule, adheres to travel budget, and submits weekly reports.
  • Maintains regular communication with inquiries and applicants, tracks weekly progress on all applications and keeps files up-to-date utilizing student information systems (Jenzabar & Customer Relationship Management (CRM) Program (Liaison’s EMP).
  • Interviews prospective students and their families, and counsels them throughout the application and enrollment processes.
  • Maintains an accurate office calendar and communicates and reports regularly to the Director of Admission and the Associate VP of Enrollment.
  • Responds to direct requests from individual applicants, families, and counselors through phone, email, and texting, as well as assisting families who visit campus.
  • Presents at recruitment and/or enrollment services events for prospective and current students on behalf of the College and/or campus.
  • Evaluates and analyzes credentials on students’ applications to determine eligibility and provide guidance on academic program entry requirements.
  • Functions as a liaison between Admissions and other departments on campus.
  • Performs other related duties as assigned by supervisor.


Education, Skills, Knowledge, Abilities:

  • Bachelor’s degree
  • Valid Pennsylvania driver’s license.
  • Overnight travel, weekend and evening work required.
  • Higher education or inside sales/customer service experience preferred.
  • Bi-lingual (Spanish) skill set is desired but not required.
  • Working knowledge of CRM and/or ERP systems is a plus.
  • Strong interpersonal and written communication skills.
  • Working knowledge of computer-based applications such as Microsoft office Suite and Outlook.
  • At least 1 year of related experience.


Please send resume, cover letter, and names, addresses & phone numbers of three professional references to: Human Resources * Keystone College * One College Green * La Plume, PA 18440-1099 * email: humanresources@keystone.edu



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